Njengoba singena ku-2024, ukungenisa kanyeukuthekelisaDynamics of the globalimboni yezambulelazenza izinguquko eziphawulekayo, ezithonywa izici ezihlukahlukene zezomnotho, ezemvelo kanye nokuziphatha kwabathengi. Lo mbiko uhlose ukuhlinzeka ngemininingwane ebanzi yesimo kanye nedatha yohwebo lwamazwe ngamazwe embonini engumbrella.
Imboni yezambulela ihlangabezane nokukhula okuqhubekayo eminyakeni yamuva, eqhutshwa ukukhula kwesidingo sabathengiimikhiqizo emisha futhi ehlala isikhathi eside. Umhlaba jikeleleimakethe yesambulelakulindeleke ukuthi ifinyelele cishe ku-USD 4 billion ekupheleni kuka-2024, ikhule ngesilinganiso sokukhula sonyaka esiyinhlanganisela (CAGR) esingu-5.2% kusukela ngo-2020. ngezimo zezulu ezingalindelekile.
Idatha yokuthekelisa yemboni yezambulela ngo-2024 ikhombisa ukusebenza okuqinile kwemboni, nabathumeli bangaphandle abakhulu njenge-China, i-Italy ne-United States abahamba phambili. I-China isalokhu ingumthengisi omkhulu kunabo bonke, ibalwa cishe ngama-60%.ukuthunyelwa kwezambulela zomhlaba jikelele. I-China iwasebenzisa ngokugcwele amandla ayo okukhiqiza ukuze ikhiqizeizinhlobonhlobo zezambulelaukuhlangabezana nezidingo zezigaba zemakethe ezihlukahlukene, kusukela kuzinketho ezithengekayo ukuya emikhiqizweni yabaklami bezinga eliphezulu. Iqhutshwa isidingo esinamandla eNyakatho Melika naseYurophu,Izambulela zaseChina ezithunyelwa ngaphandlekulindeleke ukuthi idlule i-US $ 2.3 billion ngo-2024.
I-Italy, edume ngakhoubuciko kanye nomklamo, ikleliswe endaweni yesibili ekuthunyelweni kwezambulela, okulindeleke ukuthi ifinyelele inani lamaRandi ayizigidi ezingu-600 ngo-2024. Abakhiqizi base-Italy baqhubeka begxila ezintweni ezisimeme kanye nezinqubo zokukhiqiza ezinobungani bemvelo ukuze balandele umkhuba womhlaba wonke wokusimama. Lokhu kushintshwa kwamasu akugcini nje ngokuthuthukisa ukukhanga kwezambulela zase-Italy, kodwa futhi kuvula izimakethe ezintsha ezindaweni ezikhathalela imvelo.
Nakuba ingaqhamuki ngokwevolumu yokuthekelisa, i-United States ibone ukwanda okukhulu kokuthunyelwa kwezambulela eziphuma phambili, ikakhulukazi esigabeni sokunethezeka. Imikhiqizo yaseMelika ikhulisa isithunzi sayo ngekhwalithi nokuqamba izinto ezintsha, kanti ukuthunyelwa kwamanye amazwe kulindeleke ukuthi kufinyelele ku-$300 million ngo-2024.Imakethe yase-USibonakala ngokukhula okuthandwayoizambulela ezisebenzayoenezici ezifana nokuvikelwa kwe-UV nokuvikela umoya.
Imboni yezambulela nayo ihlangabezana nezinguquko ezibalulekile ohlangothini lokungenisa. Amazwe aseYurophu, ikakhulukazi iJalimane neFrance, aphakathiabangenisa izambulela ezinkulu kakhulu, nenani eliphelele lempahla ethunyelwa ngaphandle kulindeleke ukuthi lifinyelele cishe ku-$1.2 billion ngo-2024Imakethe yaseYurophuiya ngokuya ithanda imikhiqizo ehlanganisa imfashini nokusebenza, okuholela ekukhuleni kwesidingo seizambulela ezisezingeni eliphezulukusuka kokubili ezinkampanini ezisunguliwe nezisafufusa.
Ngaphezu kwalokho, umthelela we-e-commerce awukwazi ukuzitshwa. Ukukhula kwezinkundla zokuthenga ku-inthanethi kushintshileindlela abathengi abathenga ngayo izambulela, nabaningi abakhetha amabhrendi athengiswe ngqo anikeza izinketho ezenziwe ngokwezifiso kanye nemiklamo eyingqayizivele. Lo mkhuba ugqugquzele abathengisi bendabuko ukuthi balungise amasu abo futhi bagxile ekuthuthukiseni amabhizinisi abo aku-inthanethi ukuze bathole indawo emakethe yedijithali ekhulayo.
Kafushane, imboni yezambulela ngo-2024 izobonakala ngokungenisa kanye nokuthekelisa kwezwe okuqhutshwa ukuqanjwa okusha,ukusimama, kanye nokushintsha izintandokazi zabathengi. Njengoba abakhiqizi nabathengisi besabela kulawa mathrendi, ukugxila kukhwalithi, ukuklama, kanyeisibopho sezemvelokuzobaluleka kakhulu ukuze kuhlale kunokuncintisana ezimakethe zomhlaba. Umbono wemboni esambulela usalokhu umuhle, unamathuba okukhula nokwanda kuzo zombili izimakethe ezivuthiwe nezisafufusa.
Isikhathi sokuthumela: Dec-05-2024